Buffer is a service for scheduling posts on social networks that also allows us to make a detailed analysis of the results obtained. The main access is through its website from where we can access all the functions that it offers us. On the other hand, Buffer offers its services through applications for iOS and Android, although in the latter case the functionalities that it will offer us will be more limited. Its free mode allows us to connect a number of social networks Brunie Email List limited to 3 social networks . In my case, I use it for Twitter, LinkedIn and Facebook. On the other hand, with the free formula we can program a maximum of 10 posts. In its payment method, we can connect up to 12 different social networks and we can program an unlimited number of posts. To use Buffer, the first thing we have to do is register, either by creating an account or by logging in with Facebook or Twitter. You can register in Buffer by following the following link: Buffer Once the account is created, we must synchronize the social network profiles that we want to use. From this point on, programming posts in Buffer is really simple since it is a very intuitive application. At this point we must bear in mind that Buffer offers us two options Share immediately (Buffer will publish the post right then and there) Add to Buffer (The application will give you the option to choose date and time)
POST PROGRAMMING FOR SOCIAL MEDIA By accessing the scheduling options, we will verify that we can set different dates and times that obviously correspond to the moment in which the post will be published. In relation to this last buffer point, it allows us to select on which social Btoc Database networks we want the scheduled post to be published. Tools-Community-Manager-Buffer POST PROGRAMMING STEP BY STEP In the menu at the top choose: Content Queue Write the post title (In the example I have chosen I have selected “100 free books on Digital Marketing and Social Networks”) Paste the url corresponding to the post you want to share. Buffer will shorten the link immediately. Cite the source. Add a hashtag (My recommendation is that you don’t abuse hashtags, adding one is enough). Tools-Community-Managers-Buffer-1 As you can see, the post programming process is very simple and intuitive. A very good option that Buffer offers is the possibility of replacing the attached link with an image. At the bottom of the second photo of the post you will see that there is an icon of a camera.
Click on the icon and you can easily replace the image. In the control panel we can check the programmed posts, being possible to reorder or eliminate them if we deem it convenient. Finally, the most interesting thing about Buffer is that it allows us to access statistics on the behavior of the post in the different social networks. EXTENSION FOR CHROME Installing and configuring Chrome it is very easy to add to the “queue of publications any post that seems relevant to us while we are browsing the net, making it possible to use it even from feed readers. Schedule-Buffer In the image above you can see the Buffer icon in the upper left. When you are browsing the internet, you only have to click on the icon to share the link on your favorite social networks or to schedule the post. Finally, one of the main advantages that Buffer offers us is the possibility of accessing statistics on the articles that you have shared through this complete and simple application. If you are just starting out and want to use a simpler tool, you can use LaterBro, one of the simplest programming tools available on the net. If you want to know how to use it you can follow the following link