LinkedIn is a powerful tool to generate conversation with your prospects to look for a sale to occur . But it is not about opening a profile and waiting for the contacts to rain; nor to attack all related profiles. Not much less. I want you to burn the following 4 words: LINKEDIN IS A SEARCH ENGINE If you agree with me, THEN you will only be able to perform two types of strategy on LinkedIn: SEARCH = Prospecting Strategy: develop search actions for potential FIJI EMAIL LIST clients BEING FOUND = Attraction Strategy: develop actions so that potential clients find you. develop a LinkedIn strategy by Inge Sáez The strategy to be developed on LinkedIn is based on THESE poles that complement each other. Each of these two strategies will involve certain actions, which we will see little by little. At the beginning, the normal thing is to start prospecting, being proactive, looking for our ideal client … but there will come a point in our presence on LinkedIn, that every time we will need less prospecting and we will establish more attraction strategies.
So for now, the perfect combo is to do a combination of the two. But what do you think will be the goal of these two strategies? Well you establish strategies to be found on LinkedIn and to search for your client on LinkedIn, the final objective will be only ONE: Talk to YOUR potential client VIA MESSAGE . The platform offers us four FIJI EMAIL LIST resources for this: The LinkedIn Search Engine Messaging through the Inbox Your Profile and that of your company’s employees (we cannot prospect with the COMPANY PAGES) Content that you share from your profile and other employee and company profiles. Therefore, the key lies in activating these four axes to get a conversation with your market. How can you do it? In order to achieve the objectives set with your presence on the platform, you have to define and clarify several issues very well.
Who you are and how you want to be perceived What do you offer To who Markets are conversations. And from those conversations the sales will come, naturally. Therefore, the sale is a process, the consequence, the culmination . How to develop this process taking advantage of these resources and tools that LinkedIn offers us? I have a method for it . A proven method already in hundreds of clients, which seeks precisely that this process of starting a conversation, developing a relationship and that it culminates in the sale occurs naturally . This is my CRAC method What is the CRAC method and how does it work As I have told you, my CRAC method has already been tested with my clients. Clients from various sectors and fields.